Co-located with eCommerce Expo

18 - 19 September 2024
ExCeL London

18 - 19 September 2024
ExCeL London

Content Hub

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  • Are your B2B campaigns falling short? Chris Frampton from 6sense shares key insights!
  • As competition within marketing channels becomes fiercer, numerous firms are overlooking an essential resource: their existing structured data. This talk shed light on the frequently underestimated op ...
  • Claire Ferreira, Founder and Chief Marketing Officer of "Mums in Marketing," shared key insights into the transformative power of digital communities for brands and retailers during her conference at ...
  • Replicating an intimate in-store customer experience on digital platforms has become a pivotal focus for brands. Josh Dawe, Martech Lead at French Bedroom, unravelled the nuances of achieving this dig ...
  • Influencers have become influential drivers for brand growth and audience expansion. This Technology for Marketing session on influencer marketing, led by Gordon Glenister, a global influencer marketi ...
  • When it comes to perfecting your digital strategy, it's crucial to grasp and tackle the hidden costs of bounce rates.
  • Uncover the secrets behind the Financial Times' success in mastering content personalisation through automation.
  • Bite-size updates on what happened in marketing this month, to keep you ahead of the curve and inform your campaigns.
  • In a landscape dominated by AI, understanding the reasoning behind the algorithms is not just a choice but a strategic advantage for marketers.
  • Ian Gibbs presents The CMO Effectiveness Toolkit, a valuable resource designed to empower marketing professionals with tools and insights crucial for demonstrating the true value of marketing spends.

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