THE CONTEST- Step by Step
STEP ONE: NOMINATIONS ARE CLOSED FOR 2024. But you can still witness the 2024 participants battle it out! Register to attend (it's FREE for B2B and B2C in-house marketing professionals)
STEP TWO: Before the event, our judges will whittle down all the applicants to four startups, which will be announced on the 19th of August. The four shortlisted startups will be invited to attend & pitch their businesses live at Technology for Marketing on the 18th – 19th of September. So make sure to clear your agenda!
STEP THREE: On the 19th of September, the four shortlisted AI in marketing startups will battle it out and pitch their solution to a panel of judges & Technology for Marketing audience.
NOTE: You will have 3 minutes to do an elevator pitch and then have a 5-minute Q&A with the judges.
PRIZES
FIRST PLACE: A free 2025 Technology for Marketing speaking slot worth over £5,000, an expo pod on the show floor worth £5,500 in 2025, PLUS, free access for your team next year.
THREE RUNNERS UP: Free tickets to Technology for Marketing, 2025.
ENTRY REQUIREMENTS
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Your business must be a solution that can be used internationally
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Your business is under 3 years old
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Needs to be an AI solution within Marketing
SELECTION CRITERIA
THE FOUR PITCHES WILL BE MARKED ON THE FOLLOWING:
Communication & Engagement - How understandable was the pitch and solution itself? How good was the storytelling?
Innovation - How likely is the AI solution going to transform a user’s job?
Creative - How good is the branding/creative?
Future–proofed? - How resilient do you think this business will be in the coming years?
Social Proof - How good is the evidence that this solution will work in the long term?