And what a great show it was! We would like to express our gratitude and thanks to all those who attended and contributed to making Technology for Marketing a continued success!
As technology continues to transform and evolve at a rapid pace, so does the role and responsibilities of the modern marketer. Driven by data-insights and how to improve and better understand the engagement with the consumer, the lines are becoming blurred and the job spec is being re-written as to what a marketer now needs to be.
Technology continues to evolve the role of the marketer and the line between adtech and martech is now fairly non-existent. Data is now key to everything a marketer does and predicting the consumer likes and their buying habits brings adtech, martech and ecommerce tech much closer than ever before.
So once again, a big thank you for attending Technology for Marketing this year to gain critical insight from both key suppliers as well as leaders in the martech and adtech industry, where we continue to see growth as well as deliver an audience, exhibitors and content programme that is unparalleled in the industry!