Karl Lillrud
Speaker & AI Expert
Karl Lillrud has spent 20 years building machine learning and AI products that drive commerce results for brands including Volvo, Spotify, Klarna, H&M, and AstraZeneca. Ranked among the world's Top 30 Motivational Speakers five years running and a Top 10 AI Thought Leader at Thinkers360, he brings the electric energy that has lit up two TEDx stages and Davos audiences. Author of nine books including AI Your Second Brain, Karl reveals how online retailers can deploy AI today to cut costs, lift conversion, and outpace competitors. Expect sharp tactics, surprising data, and a practical roadmap you can apply Monday morning.
Sessions
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23-Sep-2026VIP & Speaker LoungeKarl Lillrud Meet & Greet
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24-Sep-2026The Headline StageFrom AI Experiments to Commerce Advantage: The Operating Model That Makes AI Convert Your Visitors
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24-Sep-2026Optimisation StageThe eCommerce Clinic Live: The Industry’s Biggest Challenges, Answered – Panel




