Joe Jaques
8th Generation Games Maker,
Jaques of London
Joe Jaques is the eighth-generation games maker at Jaques of London. Joe is reinventing his 230-year-old family business, transforming the toys and games company into a high-growth enterprise.
Harnessing AI to deliver operational efficiency and creative velocity, Jaques now competes on innovation, not heritage alone. Joe’s work challenges the notion that tradition and disruption are mutually exclusive, leading from the front in this age of AI.
Sessions
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24-Sep-2026The Headline StageWhat Customers Say vs What They Do: The Signals Retailers Should Actually Trust
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