David Williams
Founder and Advisor,
DHW Digital Consultancy
David Williams is Founder of DHW Digital Consultancy, advising B2C and B2B brands on ecommerce strategy, digital transformation, DTC growth and international expansion. He currently works as a fractional Ecommerce Director with Planet Organic alongside a portfolio of advisory and transformation engagements for SME and large retailers.
David has more than 20 years’ experience leading ecommerce and digital businesses, including senior roles with Deckers Brands, where he led DTC across EMEA and Japan for brands including UGG and HOKA, as well as Charles Tyrwhitt, Bowers & Wilkins and Aspinal of London.
He is a regular industry speaker and ecommerce awards judge, with a particular focus on commercial performance, customer experience and turning digital strategy into measurable business impact.
Sessions
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23-Sep-2026Optimisation StageInside the Judges’ Room: How to Prove Your eCommerce Impact - Panel


