Co-located with eCommerce Expo

23 - 24 September 2026
Excel London

23 - 24 September 2026
Excel London

Conference Programme 2026

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The AI-Era CMO: What's Really Changing - Fireside Chat

24 Sept 2026
The Next Era of Marketing Stage
Leadership, Talent & Teams Industry Trends & Opportunities AI, Automation & Emerging Technologies Digital Brand & Experience Strategy Operations & Efficiency
For CMOs and marketing leaders that want to understand how AI is reshaping the scope and priorities of the role and what has to be true operationally for it to actually work. The CMO role keeps expanding, and AI is speeding that up, not simplifying it. This session looks at what's genuinely changing, what's hype, and why AI only pays off on mature data, tech, people and process foundations.
Speakers
Emily Latham, Director - ELS Consulting
Camilla Crabbe, Marketing Director - Prev. Auto Trader, ASICS, dabbl

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