Cross-Border eCommerce: How to Scale Fulfilment Without Scaling Complexity
For eCommerce operations leaders and supply chain decision-makers that want to understand how to scale fulfilment across multiple channels and geographies without overhauling existing infrastructure.
Many UK and EU businesses face pressure to deliver faster, expand internationally, and manage fulfilment costs while navigating regulatory changes and rising cross-border complexity. In this session, Mike Makinson (Amazon Multichannel Fulfilment) and Tom Lawson (Amazon Shipping) share how businesses are using Amazon’s supply chain to grow across channels and borders with speed and reliability.
What you can expect to take away:
- How to leverage a single inventory pool to fulfil orders across multiple sales channels
- Strategies to expand into EU27 markets using cross-border fulfilment and delivery capabilities
- How multichannel fulfilment and shipping work together to reduce costs and improve delivery speed for UK and international orders
Level it’s for: Director/Head of




