Platinum Sponsor 

INCARD Logo

23 - 24 September 2026
Excel London

23 - 24 September 2026
Excel London

Conference Programme 2026

Loading

Conversational eCommerce: From Purchase Intent to Conversion with Doofinder’s AI Assistant - Duo session

23 Sept 2026
Future of Digital Commerce Stage
Growth Marketing & Performance eCommerce Growth & Strategy Digital Brand & Experience Strategy
Conversational eCommerce: From Purchase Intent to Conversion with Doofinder’s AI Assistant - Duo session

For eCommerce professionals who want to understand how AI-powered Search & Discovery, with conversation at the front, turns shopper intent into conversion and measurable revenue.

Shoppers no longer just search, they converse, describing what they need in natural language and expecting the store to understand. Doofinder brings search, recommendations and an AI Assistant together as a single AI Search & Discovery platform: the Assistant reads intent and guides the conversation, while search and recommendations surface the right products across even large or technical catalogues. The result is higher conversion and more revenue from the traffic you already have, with the insights to keep improving.

What you can expect to take away:
- One real case study. Real results, not theory
- How Conversational Commerce is changing the way shoppers find and buy, and how your store needs to adapt
- How search, recommendations and an AI Assistant work as one connected Search & Discovery platform, turning purchase intent into guided discovery and measurable revenue, even acrosslarge or technical catalogues
- How the data from every search and conversation shows you what customers want, so you can keep improving 

Level it's for: Manager / Head of / Director of eCommerce

Speakers
Chloë Thomas, Podcast Host - eCommerce MasterPlan
Paul Ryazanov, CEO - Comerix

With thanks to our sponsors & partners...