For eCommerce and marketing leaders that want to build inclusive, high-performing teams where women stay, grow, and lead.

 

The conversation about gender in the workplace has taken on new urgency. As conversations around the “manosphere” move into the mainstream, from documentaries like Louis Theroux’s exploration of online male influencers to TV dramas such as Adolescence, businesses are being forced to confront how digital culture is shaping attitudes about power, gender, and leadership.

 

For teams already navigating rapid growth, constant change, and AI disruption, leadership habits matter more than ever. This session explores what practical, everyday leadership looks like when it genuinely supports women’s progression, from hiring and promotion to culture and allyship, and how organisations can build teams where diverse talent thrives instead of leaving the industry.

 

What you can expect to takeaway:

- The leadership behaviours that keep women in eCommerce & marketing roles and help them progress

- How online culture and the rise of the “manosphere” is shaping workplace dynamics (or will potentially negatively disrupt) and what you can do about it

- Practical ways leaders can build teams where diverse talent thrives and performs

 

Level it's for: Everyone