
Maxwell Alderton
marketing director,
PETER CHRISTIAN
Maxwell is the Marketing Director at Peter Christian Gentleman’s Outfitters and has been with the company for nearly 13 years. In his role, he oversees e-commerce, marketing, sales, and customer support, with a particular focus on start-up operations, process implementation, and strategic expansion in the US market. Maxwell has been instrumental in building the company’s commerce infrastructure and forging key industry partnerships, helping transform Peter Christian from a primarily UK-based brand into a well-established transatlantic business.
Sessions
-
25-Sep-2025THE FUTURE OF DIGITAL COMMERCE STAGECart conversion: Turning intent into income - Panel session