Hana Hanif
Web Analyst EMEIA,
ASSA ABLOY GROUP
Hana Hanif is a data and analytics specialist with over six years’ experience across e-commerce, telecoms, and government. Currently the lead Web Analyst at Assa Abloy, she oversees analytics for 100+ global sites, driving data strategy, compliance, and actionable insights to support growth. Previously, she was the sole Marketing Analyst at Papier, where she optimized digital campaigns and reporting, and worked at Virgin Media O2 shaping enterprise insights for senior leadership. Passionate about turning data into meaningful impact, Hana bridges the gap between complex analytics and clear, strategic decision-making.
Sessions
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25-Sep-2025THE FUTURE OF CUSTOMER EXPERIENCE STAGEOptimising websites across borders: Lessons from 100+ Sites in Europe
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