June 2023 in Marketing
Bite-size updates on what happened in marketing this month, to keep you ahead of the curve and inform your campaigns.
- Raconteur releases Future of Retail and eCommerce June 2023
- Technology for Marketing launches the Top 100 Marketing Influencers Index
- Nielsen publishes the 2023 Annual Marketing Report
- LinkedIn publishes annual B2B Marketing Benchmark
- Smart Insights launches Future of Digital Marketing survey
- Google and YouTube launched new AI-powered solutions to help advertisers with creative solutions to generate demand, including virtual try-ons for apparel
Social media and search engine updates June 2023
The latest social media updates and tools to enrich your marketing strategy and campaigns
Twitter experiments with ‘recruiting’ feature
Meta
One of Meta’s top executives shared early insights about the upcoming social media platform set to compete with Twitter
Meta introduces Voicebox, an AI for speech generation
Participate in Meta’s Community Forum to help inform the future of generative AI
Reddit introduces contextual keyword targeting and product ads
YouTube
YouTube makes monetisation more easily accessible
Instagram published “Instagram Ranking Explained” and goes in-depth into the platform’s algorithm
Don’t forget to save your data! Google Analytics is transitioning from its old version ‘Universal Analytics’ to Google Analytics 4. Universal Analytics will stop processing data on the 1st of July 2023. You can still save and export your data for 6 months after that
Google makes it easier to reach team consensus in Docs by introducing smart chips and building blocks
Google powers up paid media with AI
Google sells its Domains business to Squarespace
LinkedIn jumps on the AI bandwagon and launches live test of generative AI posts
Latest News
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2024 eCommerce Awards – Celebrate the great work you and your teams do in AI and MarTech
30 Apr 2024The 2024 eCommerce Awards are now open for entries. Recognising excellence in the world of eCommerce the ceremony will take place after day one of Technology for Marketing. -
Marketing teams face numerous challenges in today's dynamic work environment, from remote collaboration to content management woes. In a session led by Box experts Frankki Cox and Alex Osborne, key in ...
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Gousto, established in 2012 with a vision to transform dinner, has seen significant growth over the years, now delivering over six million meals monthly. In a recent fireside chat, Gousto and Bento Te ...
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Harry Glossop, Head of Marketing Analytics at Knight Frank, shared valuable insights during the conference session titled "Strategic partnerships: Using the skills of your data team to drive change." ...
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In the pursuit of understanding audiences, actionable insights reign supreme. Qudo.ai's mission revolves around converting data into meaningful action, as highlighted in the session "From 'A-ha' to 'T ...
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What will replace GDPR: New privacy and data regulations and insights from the DPDI Bill
15 Mar 2024The landscape of privacy and data regulations is undergoing a significant shift, with the DPDI Bill poised to reshape the UK's post-Brexit data protection regime. In the session titled "What will repl ... -
ChatGPT + LinkedIn = Social Selling Success
23 Feb 2024Yes, ChatGPT can help you win on LinkedIn. And no, that’s not by producing dull, generic AI content. Working through her acclaimed ‘ChatGPT for LinkedIn’ playbook, Heather Murray explores: - How to ma ... -
SurveyMonkey's Benjamin Honorato, on building lasting relationships with CX
23 Feb 2024 Laura DazonMeet Benjamin Honorato, SurveyMonkey's Senior Solutions Engineer, sharing SurveyMonkey's impactful role in improving customer experience, and best CX practices. -
The model of a story is perfectly designed to engage your audience, create emotion, and inspire action – but do you know what this model actually is? You can see it at work in pretty much every TV sho ...