Community Marketing. What? Why? How?
)
This session led by Gerry Sherwood, Head of Client Success at Gleanin, highlighted crucial strategies for effective community marketing:
Listen to the Full Session:
Key Insights:
-
Definition and Purpose: Community marketing empowers communities to authentically promote products and services.
-
Engagement Tactics: Motivate stakeholders with personalised incentives and easy-to-use promotional tools for effective engagement.
-
Advantages of Advocacy: Community advocacy builds trust and cuts through online noise, enhancing brand credibility.
-
Measurement and Iteration: Monitoring engagement metrics informs strategy adjustments and identifies influential channels and advocates.
-
Technology Integration: Seamless community marketing technology facilitates effortless participation for brands and community members alike.
Implementing these insights can significantly boost brand visibility, credibility, and sales through empowered community engagement.
More Insights at Technology for Marketing
Latest News
-
)
Bite-size updates on what happened in marketing this month, to keep you ahead of the curve and inform your campaigns. -
)
Customer Experience (CX) stands at the forefront of business priorities, and at Technology for Marketing, Benjamin Honorato, a Solutions Engineer at SurveyMonkey, illuminated the path to mastering thi ... -
)
Jazmin Beale, Head of Marketing and Brand at Queen Elizabeth Olympic Park, shared the secrets behind the park's transformation into London's fastest-growing cultural hub during a recent keynote sessio ... -
)
In the fast-paced digital landscape, where trends come and go, one tool has stood the test of time and continues to wield considerable influence: email. Access the exclusive Keynote insights from Tech ... -
)
Embark on a journey into the fascinating intersection of neuroscience and digital content creation with Harry Sumner, the Head of SEO and Content at Roast. -
)
Bite-size updates on what happened in marketing this month, to keep you ahead of the curve and inform your campaigns. -
)
Discover a career journey from corporate to charity, AI and LinkedIn insights, and the future of marketing from an industry influencer. -
)
It’s just a few days until Technology for Marketing, and our 300+ exhibitors are gearing up to offer you the best solutions in the industry. Who do you want to meet? -
)
Bite-size updates on what happened in marketing this month, to keep you ahead of the curve and inform your campaigns. -
)
Meet Gordon, a seasoned entrepreneur consultant, author, and podcast host, sharing expert insights on influence and community building. -
.png/fit-in/500x500/filters:no_upscale())
Storytelling is one of the most important tools in the kit box for everyone focused on creating a successful marketing campaign. Ann the Storycoach teaches you to spot the storytelling in TV. -
.png/fit-in/500x500/filters:no_upscale())
In order to keep your business competitive and successful, it is important to carve out the time to create a strategic approach to your marketing.
