August 2023 in Marketing
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Bite-size updates on what happened in Marketing this month, to keep you ahead of the curve and inform your campaigns.
- Technology for Marketing unveils the Top 100 Marketing Influencers shortlist
- Google releases 10 free courses to master Generative AI
- Smart Insights releases The Future of Digital Marketing trends report
- eCommerce Expo and Technology for Marketing release “Resources” in partnership with Demand Exchange.Discover a wealth of valuable reports, guides, and whitepapers from our event exhibitors.
- Shopify’s Summer '23 Edition: 100+ updates that reimagine commerce for the future
- Salesforce releases its fifth edition of the Connected Shoppers report as well as a 2023 Holiday forecast
- The EU’s Digital Services Act went into effect on the 25th of August. Companies roll out updates to comply with new transparency regulations (Meta, Google, Snapchat …)
Social media and search engine updates August 2023
Meta
Meta is rolling out Threads as a web app
YouTube
In an interview with Todd Sherman, Shorts Product Lead, YouTube releases latest advice for Shorts Creators
The video platform also releases updated community guidelines warnings
LinkedIn is improving personalisation for user feeds, which may result in increased engagement
TikTok
TikTok introduces a new text-only feature called text posts
Instagram is testing an option to enable users to add their own images and videos to existing posts, in an effort to encourage participation
Reddit Ads is aiming to improve the performance of targeting options by expanding interest groups and subgroups
Google announced August 2023 core updates
The search engines also brings changes to HowTo and FAQ rich results
Latest News
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Ben Barnes, Director at search marketing agency Neural Edge discusses the top challenges online retailers face today and the hottest things taking place in eCommerce and marketing right now. -
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It sounds so simple, but the biggest reason most B2B companies don’t see results from their marketing efforts is that they aren’t working to a clear strategy with objectives, the right budget, and a s ... -
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Meet Zaria Parvez, the mastermind behind Duolingo's viral social media success, who grew their TikTok from 50K to over 11M followers. Discover how she transformed Duolingo into a social-first brand, c ... -
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Integrating AI into Your Marketing the Smarter Way -
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Meet Jamie Crummie, co-founder of Too Good to Go, the app tackling food waste and now serving over 100 million users globally. In this interview, Jamie shares his journey, challenges, and vision for a ... -
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We spoke with Amie Lane, Senior Manager, Partner and Field Marketing at referral marketing platform Mention Me on what she’s looking forward to seeing at this year’s eCommerce Expo and Technology for ... -
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Frank Brooks explains what’s exciting him most in eCommerce and marketing right now and the best advice he’d give to new professionals. -
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Vanessa Mallia, Head of Growth at WeDoCRM, highlights AI-driven personalisation, omnichannel strategies, and key industry challenges ahead of eCommerce Expo and Technology for Marketing. -
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Bite-size updates on what happened in marketing this month, to keep you ahead of the curve and inform your campaigns. -
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Thanks to CPDme, your attendance at Technology for Marketing and eCommerce Expo will be accredited this year! -
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Oliver Shayer, Boots UK's Omni-Media Director delves into how brands can blend online convenience with immersive in-store experiences to create interactions that resonate with Gen Alpha. -
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Discover how these five AI tools can supercharge your personal productivity and free up hours in your day, whether you’re a solopreneur or simply looking to optimise your workflow.
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