August 2023 in Marketing
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Bite-size updates on what happened in Marketing this month, to keep you ahead of the curve and inform your campaigns.
- Technology for Marketing unveils the Top 100 Marketing Influencers shortlist
- Google releases 10 free courses to master Generative AI
- Smart Insights releases The Future of Digital Marketing trends report
- eCommerce Expo and Technology for Marketing release “Resources” in partnership with Demand Exchange.Discover a wealth of valuable reports, guides, and whitepapers from our event exhibitors.
- Shopify’s Summer '23 Edition: 100+ updates that reimagine commerce for the future
- Salesforce releases its fifth edition of the Connected Shoppers report as well as a 2023 Holiday forecast
- The EU’s Digital Services Act went into effect on the 25th of August. Companies roll out updates to comply with new transparency regulations (Meta, Google, Snapchat …)
Social media and search engine updates August 2023
Meta
Meta is rolling out Threads as a web app
YouTube
In an interview with Todd Sherman, Shorts Product Lead, YouTube releases latest advice for Shorts Creators
The video platform also releases updated community guidelines warnings
LinkedIn is improving personalisation for user feeds, which may result in increased engagement
TikTok
TikTok introduces a new text-only feature called text posts
Instagram is testing an option to enable users to add their own images and videos to existing posts, in an effort to encourage participation
Reddit Ads is aiming to improve the performance of targeting options by expanding interest groups and subgroups
Google announced August 2023 core updates
The search engines also brings changes to HowTo and FAQ rich results
Latest News
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Michelle Hurney on Personalised & Powerful: Driving Retention Through Smart CRM
20 Aug 2025 Phoebe Dunsmore, Marketing ExecutiveMichelle Hurney, Head of CRM at Wonderskin, explores career lessons, customer engagement, and how data, empathy, and AI shape the future of retention-focused marketing. -
The Rise of Influencer Accountability: Misrepresentation, Fines, and Evolving With The Industry
20 Aug 2025 RightlanderIn today’s digital economy, high-profile social media influencers wield significant power over consumer behaviour. However, with great influence comes great responsibility. From Italy to the UK and be ... -
Top 100 Marketing Influencers — 2025 Shortlist
15 Aug 2025Meet the Top 100 Marketing Influencers Shortlist of 2025. The innovators, disruptors, and rising stars leading the way in marketing. This year’s ranking is still under wraps, and the countdown begins ... -
Safeguarding Brand Reputation with Automated Compliance Tools: Why AI Alone Doesn’t Cut It
30 Jul 2025 RightlanderAutomated compliance tools are essential for brand protection. This article explores their strengths, the risks of relying solely on AI, and why a hybrid approach ensures compliance and consistency. -
Saptak Bose, a global leader in adtech, shares insights from his adtech journey, lessons from Google, and advice for navigating the fast-paced world of marketing tech.
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Inside the AI Startup Contest: A Conversation with Rosie Bailey, CEO of Nibble
08 Jul 2025 Alyssia SmithWe sat down with Rosie Bailey, the CEO of Nibble and out 2024 AI Startup Contest winner, to talk about her experience from 2024's contest at Technology for Marketing! -
Luiza Grinberg on Crafting Paid Content That Converts and Lessons from a Global eCommerce Career
18 Jun 2025Luiza Grinberg has worked at multiple prominent organisations, and today she shares her learnings from across her career, as well as how to create paid eCommerce content that converts. -
Your eCommerce and Marketing recap of April
30 Apr 2025 Alyssia Smith, Senior Content Manager at CloserStill MediaThis month's eCommerce and marketing roundup explores UK tax shake-ups, AI's impact on SEO, voice commerce breakthroughs, and how platforms like TikTok and Threads are transforming the path to purchas ... -
Ekwy Chukwuji on AI-Powered Branding, Scaling Equi Botanics, and the Next Era of Digital Marketing
27 Mar 2025Ekwy Chukwuji, founder of Equi Botanics, shares how she built an award-winning beauty brand, leveraged AI to scale her business, and became a thought leader in AI-driven marketing and automation. -
Your Month in Marketing and eCommerce: Consumer Confidence Trends, eCommerce Growth in Romania, and the Future of AI and Retail
27 Mar 2025 Alyssia Smith, Senior Content Manager at CloserStill MediaBite-size updates on what happened in marketing and eCommerce this month, to keep you ahead of the curve and inform your campaigns. -
Lauren Hannifan on Co-Founding Snug, Brand-Building, and Lessons in D2C Marketing
25 Feb 2025 Laura Dazon, Marketing ManagerLauren Hannifan, co-founder of Snug, shares how she built a standout D2C brand, disrupted the furniture industry, and created impactful customer experiences on a budget. Lauren's Career and Advice ...