AI’s potential to take commerce to the next level is being realised. Nearly four out of five companies already use AI in at least one business function: from 24/7 shopping assistants and inventory systems to pricing, customer service, and fraud prevention. As AI technology becomes more powerful, we’re witnessing a shift in merchants beginning to express what they want to achieve and using the technology to help on the execution.This is the foundation of declarative commerce - and it’s set to redefine how digital retail operates. 

If you’re looking to reduce manual work, personalise experiences and optimise operations at scale, this is the session to watch. Audiences will discover the latest AI commerce innovations from Shopify alongside real-world use cases and actionable tips to start, scale and measure their store’s AI journey in 2025.

Key features include:

• An overview of the latest AI innovations from Shopify Editions; with demos of key features

• An explanation of why declarative commerce could become the next great inflection point in retail strategy

• Examples of the top AI use cases for commerce, their real impact, and exactly how to add AI to your store’s toolkit.