Agent-to-agent commerce: How AI negotiation is reshaping supplier & customer relationships - Solo session
24 Sep 2025
THE AI-POWERED MARKETING STAGE
THE AI-POWERED MARKETING STAGE
For eCommerce leaders who want to understand the next big shift in supplier and customer relationships, this session explores how AI negotiation is moving from novelty to necessity. From driving cost savings in procurement to strengthening B2B partnerships, AI agents are beginning to negotiate on our behalf — and what happens when they start talking to each other?
What you can expect to takeaway:
- How AI negotiation works in practice today
- The benefits for procurement and B2B ecommerce
- A glimpse into the “agent-to-agent” future
Level: Director / Head of
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