Made-to-measure: How to design and build a bespoke eCommerce platform for a product with more than 6,000 variations - Case study session
24 Sep 2025
THE FUTURE OF DIGITAL COMMERCE STAGE
For eCommerce professionals, enterprise marketers, and digital leaders, working with complex or customisable product sets, who want to simplify online experiences without sacrificing functionality.
The session will cover how a global homewares leader unified two eCommerce platforms, with 6,000 product variations, into a single, scalable DXP - simplifying purchase journeys and reducing cost of sale.
What you can expect to take away:
• The value of composable and headless architecture in scaling eCommerce
• How to design intuitive customer journeys for highly customisable products
• Why B2B purchase journeys deserve the same investment as B2C
Level: Executive / Manager / Head of / Director
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