
Matt Hitchcock
Head of e-Commerce,
Warner Bros. Discovery, Consumer Products
Matt Hitchcock is the Head of e-Commerce at Warner Bros. Discovery UK, where he oversees the digital retail strategy. In this role, he leads the development and execution of e-commerce initiatives designed to enhance the direct-to-consumer experience across Warner Bros. Discovery’s iconic brands and franchises, including DC, Harry Potter, Looney Tunes, as well as the studio’s extensive library of film and TV intellectual property.
Under Matt’s leadership, the e-commerce division has significantly expanded its digital presence by integrating innovative, personalised product offerings and growing the subscriber base to support Warner Bros. Discovery’s broader enterprise goals. His work not only drives the company’s direct-to-consumer strategy for premium content and IP-connected products, but also strengthens traditional B2B retail partnerships and commercial opportunities.
Before joining Warner Bros. Discovery, Matt held senior roles in sales, retail, and marketing, bringing extensive commercial expertise in driving sales growth and digital transformation within the entertainment and media industries.
Sessions
-
24-Sep-2025THE FUTURE OF CUSTOMER EXPERIENCE STAGEWhat will omnichannel look like in 2030? - panel session