Head of Growth Marketing, Badoo
Ira is the Head of Growth Marketing at Badoo. Originally launched in 2006, Badoo has grown to become one of the world’s largest dating apps. Ira helps Badoo each day to sign up more than 300,000 new people for a Badoo experience. It allows people to chat, share interests, match with others, as well as upload photos and videos. It currently has 391 million users signed up to its platform, which operates in 190 countries and is available in 47 dfferent languages. Previous to Badoo, Ira did business for Avazu Holdings running UA projects for companies like Amazon, Lazada, OLX, Namshi, IGG, Square Enix, Playrix, GameLoft, SocialPoint.