Head of Strategic Services, Cheil UK
David Coombs is Head of Strategic Services at Cheil UK where he leads the development of strategy for all the agency’s clients, helping to create successful and award-winning off-to-online campaigns. His current role encompasses strategy, planning, data, retail and social as well as over-seeing Cheil UK’s creative technology and data output. With his boundless curiosity and in-depth knowledge of the digital landscape, David’s ‘BS radar’ is unrivalled – a powerful asset in a digital marketplace characterised by fast-emerging new technologies and trends (some important, some hyped). Before joining Cheil, David was Executive Planning Director at AKQA where he was group strategy lead for a portfolio of FMCG and retail clients, and Digital Strategy Director for OMD. David has spoken at a number of industry events including Festival of Marketing, ad:tech and MAD//Fest and is a regular contributor to industry and national press.