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Ad Tech

30 SEPTEMBER - 1 OCTOBER 2020
EXCEL LONDON

Dan Croxen-John

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Dan Croxen-John

Dan Croxen-John

CEO, AWA digital
World leading optimization expert and boardroom advisor, Dan delivers standout talks on using experimentation and conversion rate optimization (CRO) to build and grow any business, with first hand success stories from blue-chip companies, including Canon, AVIS and Interflora as well as smaller ambitious businesses and startups Dan is co-author of the Amazon best seller ‘E-Commerce Website Optimization: Why 95% of your website visitors don’t buy – and what you can do about it’, published by Kogan Page in January 2017. The first detailed step-by-step guide of how to optimize your ecommerce website.
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