incorporating

Ad Tech

30 SEPTEMBER - 1 OCTOBER 2020
EXCEL LONDON

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5 ways to optimise your lead generation efforts

26 Sep 2019
Marketing Automation, Email & Multichannel Theatre

Lead generation is key to business growth, but how do you optimise your marketing efforts and ensure your limited budget goes a long way? Learn 5 impactful ways to supercharge what you are doing, from becoming data and insight obsessed to honing in on lead quality, implementing processes and automation to drive greater effectiveness. This practical session aims to give you ideas on what to try and test in your own organisation to boost the outcomes and ROI of your lead generation activities.

Speakers
Simon Moss, Marketing Director - Communigator
Christelle Fraysse, Chief Marketing Officer - Workbooks
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