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Ad Tech

25th - 26th SEPTEMBER 2019  |  OLYMPIA

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The science behind the art of branded content

26 Sep 2019
Keynote Theatre
Data-Driven Insights , Social, Creativity & Influence
• How important are data-driven insights to you • How does data shape your branded content • Can data adversely affect the creativity of your content • What do find is the most effective data in achieving objectives • How is technology impacting on data-insight now and in the future
Chairperson
Andrew Canter, Global CEO - BCMA
Speakers
Sarah Leccacorvi, Head of Content - O2
John Watton, Senior Marketing Director, EMEA - Adobe
Brenda Fiala, Global VP Strategy, Insights and Analytics - Bacardi Martini
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