Integrate Your Marketing Strategies.

Loading

Integrate Your Marketing Strategies.

28 Sep 2023
Future of Digital Marketing Theatre
Integrate Your Marketing Strategies.

In today's digital landscape, it is crucial for businesses to adopt an integrated marketing approach. Ann Stanley, the CEO and Founder of Anicca Digital, will provide valuable insights into the importance of integrated marketing and share practical strategies to achieve increased campaign performance and enhanced audience experience:

  1. Use of Strategic Themes: A solutions-led approach for planning and implementing your marketing tactics.
  2. Consistent & Effective Content: The importance of maintaining consistency and effectiveness of content across all channels.
  3. Using Insights: How insights from one channel can be used to inform another.
  4. Sequential Campaigns: Focusing on specific audiences, including remarketing, through sequential campaigns.
  5. Investing in Data Integration: The importance of investing in data integration, tracking, and automation.

Drawing from over 20 years’ experience in digital marketing and the core concepts in her latest book, “Integrate”; Ann will provide practical tips to help businesses optimise their marketing efforts and achieve better results.

Speakers
Ann Stanley, Founder & CEO - Anicca
View all Conference Programme 2023
  • "Technology for Marketing is superior because of the quality and vetted range of visitors. We're definitely coming next year, we have already signed..."
    Event Manager, Dot Digital
  • "We come to Technology for Marketing to grow our presence into the UK from Europe. We have had very good conversations - hope to join next year"
    Content Marketer, Deployteq
  • "We came to Technology for Marketing to expose our brand in front of UK retailers, and introduce new AI focused products and services. We are most likely to attend again based on the result."
    VP Marketing, Insider
  • "A good mix of job titles with senior marketing teams - will definitely join next year."
    Product Marketing Manager, Upland
  • "We have been sponsors for three years. It is one of our best forming tradeshows and a no brainer. I really love the way its runs. Sarah Tully is a joy to work with. It is the right type of people that we are trying to meet. Absolutely will join next year."
    Events Manager, Klaviyo

Sponsors

We couldn't run the event without the support of our fantastic sponsors

Partners

and our amazing media partners

 


 

SUBSCRIBE TO OUR NEWSLETTER

Sign up for the Technology for Marketing newsletter to keep up to date with industry news featuring interviews and content by our industry-leading speakers.

Subscribe here